Reebok is excited to announce that its partnership with the most inspiring and exciting athlete in the UFC is now official. The newest face to grace Reebok’s advertisements is none other than UFC featherweight contender Conor McGregor. Reebok sees McGregor as the best fit to promote the brand’s tough fitness message. It can be recalled that Reebok recently partnered with UFC, so the signing up of one of the league’s best athletes is definitely the next practical move.
Conor McGregor is the first UFC athlete signed up by Reebok who originated and trained in Europe. He started as a virtually unknown player before becoming one of the most exciting athletes in the league, thanks to his recent 12-fight winning streak.
McGregor will play an important role in the launching of Reebok’s new apparel and footwear lines, as most of them are especially designed for people who train like fighters. He will serve as Reebok’s brand ambassador, conveying its message to the over 35 million athletes and sports-minded individuals around the world.