With mobile societies as its basis, Vael comes from Gesellschaft which produces soft goods for creative global wanderers. Vael uses quality components such as Vibram™ soles and US hides to provide high-class, comfort-wise accessories mainly footwear and bags. What makes them different, aside from their premium designs, is their ability to consider environmental and ecological concepts in their every product. Vael team is headed by M Coleman Horn, a wanderer whose designs and creations are based on his worldly experiences; and Geoff Rittmeyer who helps out with the concept, design and direction and set up of the products.
One of the good traits that Vael has in their brand is their flexibility to ideas and molding of concepts together. This is because of Coleman’s association with other footwear designers and brands – taking the time to interview experienced people as well as collaborating with other brands to build up media attention and expand the brand’s target circle. Other brands and teams associated with Vael include Real Real Genuine and Soldier designs.
Vael Project’s collection is divided into two major classifications, the first is footwear and the other is bags. The bags available in Vael’s array consists of iPhone slip cases, laptop bags or sleeves, leather cases, duffel bags, hand bags, totes, rucksacks and special travel bags. The set of footwear, on the other hand, is made up of high cut leather shoes, low cut rubber sneakers, combat boots with more modern touches and upgraded detailing and basketball shoes ideal for stylish and yet comfortable court training.
As a brand aspiring to expand and grow, Vael moves around a lot – there’s a lot of action in the company and this is because they strive to help the brand develop and get more customers and establish a stable position at the fashion industry. With this, Vael has been involved in features with Slam X Hype, Never Leave Brooklyn, Culture Shoq, The Awesomer, Swipelife, Yasly, Kineda, Patron’s Social Club, High Snobiety, Thrillist, Selectism, Entrepreneur, Sneaker Freaker and Metropop. Aside from that, the brand has also been awarded as best in Niche by Project Show and became the exclusive footwear partner of Project.
Vael is available for sale at Eilatan, Revolve Clothing, Emoda, The Find and at Karmaloop. The brand’s official website, www.vaelproject.com offers more information about their company and lists special details of their products.
For those whose dreams are of taking over the world, Vael provides the right accessories to make every experience worthwhile.