Streetwear Spotlight: Good Conduct NYC + GIVEAWAY!

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GOOD CONDUCT GIVEAWAY!!
Have your chance to win a TEE from Good Conduct via the “SoJones Article Comments Lottery”.

Here’s how it works:
1. Every SoJones comment posted on this page from May 14 to 21 counts as a “lottery entry”. Also make sure when you comment, have a link to somewhere we can contact you (like your SoJones account, your facebook, etc.). It makes it easier to contact you if you win.
2. Drawing for FOUR winners (2 men and 2 women) will be held on May 22nd. Winners will be announced on this page and on the forums page (http://www.sojones.com/forums/).

Article Comments Lottery Rules
One item per winner
Previous winners must wait 30 days before entering this contest
Duplicate comments will not count, like posting “I love this forum” or “hi” 50 times.
Garbage or nonsensical comments will not count, like “awr#$ASFasdfkl”
Comments hating on other people will definitely NOT count.
U.S. residents only

David Liew of Good Conduct clothing has always been into streetwear, and once he made his huge break into the industry, he immediately kicked in with some of his best clean and powerful designs.  David talks to SoJones about his line, Good Conduct.

Introduce yourself and describe how your brand was started?

My name is David Liew and I am the founder of Good Conduct. I started kicking around the idea of starting a clothing label in late 2008, after I realized that it was time for me to pursue something I am really passionate about. I’ve always been interested in fashion and streetwear, but I was having trouble finding brands that were making clothes I wanted to wear, clothes that feature simple-yet-powerful designs and clean lines, so I decided to do it myself. I officially started Good Conduct last spring.

Describe this season’s theme for your line. Include any sources of inspiration (examples: 80’s punk, muses like Amber Rose, 70’s disco bands, Kanye, etc)

Rather than have a theme for an entire season, each Good Conduct piece is unique and draws from its own inspiration. That being said, I try to keep a good balance between bright and muted colors and playful and serious designs so that our products appeal to a wide variety of people. The goal for each design is to create a graphic that is clean, simple and classic. Plus, I have to love it. We don’t sell any items that I wouldn’t wear myself.

Any product placements on celebs to keep an eye out for (examples: publicity photos, magazines, movies, music videos etc)

Currently there are none, but I am open to any celebs who would be interested, particularly Jay-Z, Tracy Morgan and Mos Def since Good Conduct is based in Bed-Stuy, Brooklyn. Pretty much anyone except for Chris Brown, though it would be pretty ironic for him to wear Good Conduct.

What has been a surprise fashion hit over the last year? (a particular piece, a look or even another brand)

Ricky and Dee’s Lego bowties and accessories. Who would have thought that Lego pieces could be worn as an accessory? I think it’s really cool that they were innovative enough to take such a simple idea and make it into a huge hit.

As far as Good Conduct pieces, the Wheel Tee has been very popular and our best seller so far. That design is inspired by Deno’s Wonder Wheel, which is a classic Coney Island icon. I love Coney Island because it’s authentic; it isn’t pretentious and doesn’t try to be something it’s not, which can’t always be said for the rest of New York City. I wanted to do a graphic that would capture the “original” Coney Island before it’s prettied up and commercialized, and I’m glad it’s been popular with our customers.

What current fashion trend would you like to see thrown overboard?

I’m not a big fan of colored jeans, but I think that trend is already on the way out. To me, jeans should just be a shade of denim blue. I guess I’m a little old school.

What is/was one of your most prized fashion pieces, past or present?

Right now, I’d definitely have to say my limited edition Todd Jordan G-Shock. I love the black and grey color combo on a DW-5600. I think Todd Jordan and I share the same appreciation for clean and simple designs.

As for a prized possession from the past, I’d say my first pair of classic kicks, which were a pair of white Adidas Superstars with red stripes. To this day I still wear classic white kicks with red accents. It’s one of my favorite color combinations.

TuPac or Biggie?

My first answer would be Tupac. All Eyez on Me is one of my favorite albums and this question reminds me that it’s has been a while since I’ve listened to it. But since I live in Bed-Stuy, I have to say Biggie as a matter of principle.

You can cop some Good Conduct tees over at their website at www.goodconductnyc.com for around $30 a pop.  Below are SoJones-approved Good Conduct pieces, picked out just for you:

Monogram Tee

Bold Colors Tee

Claiming Land Tee

GOOD CONDUCT GIVEAWAY!!
Have your chance to win a TEE from Good Conduct via the “SoJones Article Comments Lottery”.

Here’s how it works:
1. Every SoJones comment posted on this page from May 14 to 21 counts as a “lottery entry”. Also make sure when you comment, have a link to somewhere we can contact you (like your SoJones account, your facebook, etc.). It makes it easier to contact you if you win.
2. Drawing for FOUR winners (2 men and 2 women) will be held on May 22nd. Winners will be announced on this page and on the forums page (http://www.sojones.com/forums/).

Article Comments Lottery Rules
One item per winner
Previous winners must wait 30 days before entering this contest
Duplicate comments will not count, like posting “I love this forum” or “hi” 50 times.
Garbage or nonsensical comments will not count, like “awr#$ASFasdfkl”
Comments hating on other people will definitely NOT count.
U.S. residents only

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