TI’s AKOO featured in 2009 Holiday Lookbook

SoJones

AKOO, an acronym for “A King Of Oneself”, is the brainchild of hip-hop artist TI. The brand was founded by TI and his business partner and Grand Hustle Entertainment CEO, Jason Geter. This week, NBC’s Today Show Style Guide Contributor Bobbie Thomas hosted an event in New York City called the 2009 Holiday Lookbook at The Gallery at Metropolitan Pavilion. AKOO billed the event using the following description:

Named one of the “10 Most Stylish Men in America” by GQ Magazine, who better to take style advice from then the man who’s graced the covers ranging from Billboard to Giant Magazine. “The AKOO man is an individual who regards fashion as a compliment to his strong personality,” says AKOO Head designer Ralph Reynolds. Must haves from the Fall/Holiday ’09 collection include staples such as Pea and Sport Coats in herringbone and hounds tooth, hooded cardigans which play on the idea of the traditional grandfather sweater, custom denim, chucky wool sweaters and classic rugby shirts and jackets.

The items in the Lookbook display were designed as a smart mix of the popular outdoors Americana fall styling, invoking classic collegiate lettering, crests, colors and lines.

Akoo Letterman Jacket at 2009 Holiday Lookbook (Photo by: Jacob Breinholt)

Detail of Akoo Cardigans at 2009 Holiday Lookbook event display (Photo by: Jacob Breinholt)

Here’s Tip, the man himself sporting some AKOO. TI knows how to stand behind his brand!

AKOO is available for purchase here.

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SoJones

SoJones.com is a lifestyle brand, created in 2002, that’s devoted to presenting the latest styles and trends in streetwear fashion. Through various forms of media like interviews with designers, stylists, entrepreneurs, and brand ambassadors, we strive to give you premier style coverage and updates on the ever-changing world of urban culture. Featured in publications such as Investors Business Daily, SoJones publishes fashion-forward content in the form of news articles, trends coverage, and celebrity updates. Aside from fashion, SoJones also continues to report the latest in music and art. We have interviewed celebrities such as T.I., Nelly, Paul Wall, Russell Simmons, Baby Bash, Jadakiss, Sean Kingston, and many more. Credited as the first Hip-Hop clothing website, SoJones continues to dominate the online market with 150,000+ visitors and 200,000+ page views per month, and 13K+ Twitter followers.

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