Being featured on new songs by up and coming artists is not how he rolls anymore. Rapper Pitbull has strengthened his marketing skills by signing a major deal with Bud Light. He, of course, will be featured in a major advertising campaign.
But that’s not all. Bud Light and VEVO will sponsor Pitbull’s new music video featuring Shakira that is titled “Get It Started” for his upcoming album Global Warming that will drop this fall.
Pitbull is excited about his new deal:
“It’s exciting to be involved in a second run with Bud Light. Goes to show how two global brands understand each other and have fun being creative. The public loves our partnership. Look forward to having more fun this year. DALE!”
Aside from the music video with Shakira, Pitbull will also be featured in a new Bud Light bi-lingual ad campaign that will cover TV, radio, Internet ads, print ads, and billboards.