SoJones Favorite Brand Spotlight: Akdmks + GIVEAWAY!


If you’re into streetwear and hip hop clothing, Akdmks or Akademiks is surely not a strange word. The well-known brand has been around for a long time now, and it shows no signs of stopping. talks to Akademiks to find out how it stanys relevant.

You’re one of the seasoned players in the streetwear game. How do you manage to stay relevant considering the rise of newer players?
Our team is always developing and evolving timeless contemporary pieces which keeps us relevant

So what’s new from Akdmks this season?
As you can see the summer line was inspired with a nautical and ocean theme titled Black Board Beach. It’s a dedication to the clean up efforts that took place during the Gulf Coast oil spill.

We’ve heard of the Akdmks LIFE LESSONS series. can you tell us about that?
Life Lessons is a series that surrounds a theme in each episode. The production is always organic and we have a great time on set producing these shorts. The first episode was “work hard, play hard.” The most recent video surrounds the age old theme “money can’t buy love.” On set we have a lot of fun with the actors and director. We plan on actually filming what happens behind the scenes because the experience is dynamic.

What are the five essential fashion pieces a man should have in
their closet to be able to look great at all times?

Watch, great denim, blazer, versatile footwear & shades

Celebs love dope stuff. Any celebs showed love to Akdmks?
Celebs have always showed love to our brand from way back when, we just featured Travis Porter recently

We just gotta ask: Tupac or Biggie?
Love Pac’ but we’re based in NYC so we’re going to run with Biggie. Such a great era in hip hop

You can check more Akademiks summer collection on the brand’s website at, like it on Facebook and follow the brand on Twitter.


It’s that time of the week again, and this time Akademiks is giving away the Summer Getaway Essentials.  There will be 1 (one) package for 1 (one) very lucky reader.  The package will contain:

Anchor’s Away Popover

Capt Polo

Rip Top Cargo Short

Here’s how it works:

1. Answer this question: What’s the name of the brand we’re featuring today?
2.  You can give your answer from June 3rd, 2011 through June 17th, 2011. Make sure that when you comment you provide a link of where we can contact you (like your SoJones account, your Facebook, etc.). It makes life easier to be able to contact you should you win.
3. Drawing for ONE WINNER will be held on June 20th, 2011. The winner will be announced on this page and on the forums page (

Article Comments Lottery Rules

* One prize per winner

* Previous winners must wait 30 days before entering this contest

* Duplicate comments will not count, like posting “I love this forum” or “hi” 50 times.

* Garbage or nonsensical keyboard-pounding comments will not count, like “awr#$ASFasdfkl”

* Comments hating on other people will definitely NOT count.

* U.S. residents only

Don’t forget to visit’s Facebook page: and become a fan!


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