SoJones Controversy: Talk Back on Victoria’s Secret Sexy Little Geisha Lingerie

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Fashion-related companies are always looking for inspiration and ways to develop their creativity to create new products that will entice the market. However, some hit the wrong spot with society. After a few months of peace following the Urban Outfitters Navajo incident and the adidas shackle shoes drama, lingerie giant Victoria’s Secret pushed the wrong button and got some negative responses from women of Asian heritage.

Victoria’s Secret recently released its “Go East” collection, and it consists of Asian-inspired lingerie with the tag line, “Your ticket to an exotic adventure.” One of the outfits in the collection is called “Sexy Little Geisha,” and it comes with a matching fan, hair chopsticks, and a removable obi-belt. The $98 lingerie set features a “sexy, mesh teddy with flirty cutouts and Eastern-inspired florals.”

Here’s the full look of the outfit:

Bloggers like Jessica Wakeman wrote in Frisky.com:

“Considering the complicated history of geishas, re-purposing the look for a major corporation to sell as role-playing lingerie seems a bit tasteless.”

While Nina Jacinto of Racalicious.com explored the use of sexualized and exploitive language in the collection’s tagline:

“It’s the kind of overt racism masked behind claims of inspired fashion and exploring sexual fantasy that makes my skin crawl. When someone creates a collection like this, making inauthentic references to ‘Eastern culture’ (whatever that means) with hints of red or a fan accessory or floral designs, it reinforces a narrative. But when a company takes it one step further by developing a story about how the clothes can offer a sort of escape using explicit sexualized and exploitive language, it takes the whole thing to another level…”

Following the protests, Victoria’s Secret took immediate action and removed the collection from the company’s website; however, the screen-captures have gone viral. Victoria’s Secret has yet to comment on the matter.

Do you think the Sexy Little Geisha outfit is offensive? Discuss!

Image Source: \victoriassecret.com

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