Pharrell Williams has a problem with bling, and thinks only “cheap minded people” wear it.
Pharrell states: “I don’t understand bling – I never wore any. To me, it’s cheap jewelry for the cheap-minded. I don’t associate myself with the hip-hop fraternity. Pieces that I design are only of the best quality.”
Can’t blame the guy: he has the ridiculously expensive Billionaire Boys Club sportswear label and cult favorite Ice Cream Footwear.

The 3-time Grammy winner keeps a clean, modern aesthetic with the colorways he uses in his clothes (especially polos). Here’s his promo video for the Blason collection, his jewelry line he personally designed for Louis Vuitton.
Pharrell claims to hate the large, gaudy accessories other rap stars are famous for sporting. Now you and I know this guy was what Pharrell had in mind:
T-Pain and his Big Ass Chain bling
‘Nuff said. Can’t blame that ignorance on ANY type of A-A-A-Alcohol.
That makes sense. But wait– here’s Pharrell wearing a diamond pendant that looks suspiciously blinglike:
Then again, it was part of a fine art installation he collaborated on, so we’ll give him some leeway on that one.
But then there’s the below: Pharrell caught redhanded wearing what could only be classified as cheap-minded bling, standing next to the King of bling himself, Jacob the jeweler.
Busted! And then the cherry on top: Pharrell decking out his iPhone with 18K gold? How is someone wearing bling a cheap minded person, yet a phone dipped in gold… isn’t? Too many questions, so little time! (Photo courtesy of Boy Genius Report)
Lastly, Pharrell accessorizes his look with a custom G-shock watch, draped in black diamonds.
Oh and don’t forget the backup gold watch: only one made, and based on Bape collaboration DW-6900. The watch is encrusted in gold while the G-Shock logo on the top of the face is left in rainbow colors.
Pharrell has studied jewelry in France, and is an innovator in every sense of fashion, but what do you think? Do you think Pharrell is all hype with the “cheap minded” statement, or is he really trying to make a valid point here?
Let’s hear it in the comments!