Nike Roshe Run Hyperfuse “Catalina/Poison Green” Sneakers
Nike Roshe Run Hyperfuse “Catalina/Poison Green”
July 22, 2014

The Roshe Run Hyperfuse silhouette is getting several iterations lately. This month, Nike is coming out with another colorway for this beloved silhouette. For those who are into green and pink sneakers, the new Nike Roshe Run Hyperfuse “Catalina/Poison Green” should be on your list of sneakers to cop this month. Made with runners in Read More

Fleming London Carnaby Backpacks Accessories
Fleming London Carnaby Backpacks
July 14, 2014

If you’re tired of your usual backpacks and want to upgrade your carry game, then you should check out these Carnaby backpacks by Fleming London. Only established a year ago, the brand is determined to give fashion connoisseurs an array of leather accessories. This year, Fleming London is presenting us with Carnaby leather backpacks that Read More

House Industries House 33 T-Shirt Collection Style & Trends
House Industries House 33 T-Shirt Collection
July 12, 2014

After impressing us with their typographical work on cards and billboards, House Industries is penetrates the fashion scene once again with their collection of T-shirts called “House 33.” For this new collection, House Industries incorporates their typographical brilliance and careful detailing in their shirts using the number 33 motif. The new collection features tried-and-tested graphic Read More

Warby Parker & Into The Gloss Aviator Sunglasses Accessories
Warby Parker & Into The Gloss Aviator Sunglasses
July 11, 2014

Warby Parker collaborates with beauty website, Into the Gloss, for a limited edition aviator sunglasses designed for both men and women. The aviator frame was produced by Warby Parker after a year of brainstorming for new design concepts. Providing just the perfect size for aviator sunglass frames, Warby Parker designed the frame using ion-plated Japanese titanium Read More

UNIS Summer 2014 “Duke” Shirt Style & Trends
UNIS Summer 2014 “Duke” Shirt
July 9, 2014

UNIS, a retailer based in New York, is taking the summer season too seriously with the launch of their new brand, Duke. For Summer 2014, UNIS unveils their Duke shirts—lightweight shirts that are made from 100% Indian cotton. The shirts are bedecked with summer-inspired designs and features flat hem and single chest pocket. The colorful Read More

jam-home-made-x-stussy-japan-summer-2014-capsule-collection-01 Accessories
JAM HOME MADE x Stussy Japan Summer 2014 Capsule Collection
July 6, 2014

When it comes to accessories, I put my truston Japanese brands. This is why I’m glad that accessories brand JAM HOME MADE teamed up with Stussy Japan to deliver a small capsule collection for Summer 2014. For this new offering, the two brands collaborated on an array of accessories like bracelets, key cases, bucket hats, Read More

Owner Operator 6-Pocket Scout Shorts Style & Trends
Owner Operator 6-Pocket Scout Shorts
July 3, 2014

Cargo shorts are back this summer, thanks to Owner Operator, the brand that has given these bottoms a fresh upgrade. Owner Operator’s scout shorts take on a rough road-ready look. The shorts are cut high to match your summer-ready pieces. Owner Operator used premium quality cotton herringbone and comes available in three cool colors. The Read More

Andy-Warhol-Super-02-630x429 Accessories
Andy Warhol X Super “Self-Portrait” Sunglasses
July 1, 2014

The Andy Warhol Foundation joined forces with RETROSUPERFUTURE, also known as SUPER, to release its debut collection of sunglasses that are infused with avant garde styling. The classic silhouettes, such as Classic, Drew, America, and Ciccio frames come in metallic shades of grey. The frames are then bedecked with Andy Warhol’s photobooth self-portraits giving them Read More

Xenia Tchoumitcheva News
SoJones Model of the Week: Xenia Tchoumitcheva
July 16, 2014

When you want to see a woman who is the definition of business sense and exquisite fashion tastes, look to our SoJones model and online brand influencer of the week, Xenia Tchoumitcheva.  Just so you have the scoop on her expansive background: Xenia Tchoumitcheva is a fashion blogger and online influencer for She is Swiss, Italian, And Russian She Read More

eva-mendes-twofer-look News
The SoJones Hookup: Eva Mendes and Ryan Gosling
July 14, 2014

SoJones is playing the stork and the fashion fiddler in this week’s edition of super stars so bright you have to wear your shades at the computer! so much speculation is running amuck on what the baby will look like for expecting parents Ryan Gosling and Eva Mendes, and SoJones wonders if there will be another dad Read More

for Ravenik this Fall/Winter 2014 Lookbooks
More Black, More Fun for Ravenik this Fall/Winter 2014  
July 11, 2014

This Fall/Winter 2014, Kenji Akashi is channeling the classic beauty of black in his new collection for Ravenik. Aptly titled “Black,” the collection that is meant for the colorful and breezy days of Fall and Winter takes on a minimalist approach to clothing design. Ravenik’s new collection offers an easy-to-wear apparel line that comes in Read More

The Driftwood Tales News
The Driftwood Tales launches first collection
July 10, 2014

There’s a new kid on the green: The Driftwood Tales is a golf apparel brand inspired by unregulated lifestyles. Their mission? To connect the various subcultures they are part of and passionate about. They rock, ride, create, surf… and yes, they play golf. And they play it however and wherever it damn well pleases them. Read More

image News
BET 2014 Top 10 Best And Worst Dressed
July 6, 2014

How many sojones readers saw the BET awards last night? With drama among Nicki Minaj and Iggy Azalea, and pre-show performances by Yo Gotti and August Alsina, you can bet there were a lot of awesome things going on the whole night. Some things never change, like Floyd Mayweather still trying to get at T.I Read More

Filson Vinyl “Dry Duffle” Accessories
Filson Vinyl “Dry Duffle”
July 5, 2014

If you have gone tired using canvas bags, you should check out this alternative new offering from Filson. The brand ditches canvas temporarily and experimented on vinyl as a material for its bag. Filson’s Dry Duffle is its new polyesterbag that is coated in vinyl. The bag is designed with a more contemporary silhouette in Read More

jay-z-beyonce-met News
Jay-Z Ventures Into The Consumer Package Goods Market
July 2, 2014

Yes folks, our Sojones hero Shawn Carter has jumper into the convenience stores and nationwide for real now! The new Arnold Palmer drink is sure to whet your appetite for a real refreshing treat. We hope he can ship us over some, but in the meantime here’s the scoop: Jay-Z will sell exclusive content with Read More

RETROSUPERFUTURE Okinawa Aviator Sunglasses Accessories
RETROSUPERFUTURE Okinawa Aviator Sunglasses
June 29, 2014

It would definitely be a sin not to wear these Okinawa aviator sunglasses by RETROSUPERFUTURE. The eyewear pieces are part of the new products being launch by the Milan-based brand. The new sunglasses feature a sizable frame with very large ZEISS lenses. The gold metal frame is punctuated by a tortoise earpiece, giving the look Read More

Roberta Oaks x POW! WOW! “Keawe” Aloha Shirt Style & Trends
Roberta Oaks x POW! WOW! “Keawe” Aloha Shirt
July 15, 2014

Aloha shirts are always in during summer, but if you really want to stand out from the crowd, better stray away from the usual vibrant Aloha shirts. Good thing POW! WOW! and Roberta Oaks decided to team to give us an Aloha shirt we would be proud to wear. The Keawe Aloha shirt from this Read More

Seneca Eyewear’s Debut Collection Accessories
Seneca Eyewear’s Debut Collection
July 12, 2014

For their first collection, Seneca Eyewear proves that they are here to stay as they offer 14 frames of sunglasses. The frames are available in four colors with lenses that come in five different colorways. The new brand from New York offers lenses that are anti-scratch, polycarbonate, and anti-reflective, and they are available in polarized Read More

The North Face x eYe Junya Watanabe MAN News
The North Face x eYe Junya Watanabe MAN
July 11, 2014

The North Face—the brand that has received attention from extreme adventurers everywhere—has recently collaborated with Junya Watanabe for a limited edition chore coat. Junya Watanabe’s MAN label and The North Face updated the beloved workwear and made it more suitable for the modern sartorialist. The North Face’s designs have always been for the adventurous, and Read More

Ace & Tate “The Graduates” Collection Accessories
Ace & Tate “The Graduates” Collection
July 10, 2014

Holland-based brand Ace & Tate eyewear offers a fresh take on sunglasses with their new collection named, “The Graduates.” For the new offering, the brand gets inspiration from the film The Graduate to give their frames a classic look. Ace & Tate gets style and color inspiration from the film to give us sunglasses in Read More

Club 75 X adidas Originals Fall/Winter 2014 Capsule Collection Lifestyle
Club 75 X adidas Originals Fall/Winter 2014 Capsule Collection
July 6, 2014

adidas Originals hooked up with Paris-based brand Club 75 to offer us a new collection for Fall/Winter 2014. The new offering combines the edgy look of streetwear with sportswear silhouettes to offer us an array of tracksuits, singlets, and shorts we can wear on the streets. The new offering goes by the theme, “Paris as Read More

Luminox Nato Bands Accessories
Luminox Nato Bands for Colormark Watches
July 4, 2014

If you are looking to upgrade your watch game this season, you do not have to buy a completely new watch. If you own Colormark watches, you can ditch your old Luminox rubber strap in exchange for their new NATO watch bands. These colorful NATO bands are 23mm in size and come in a variety Read More

Odd Future x Vans Syndicate Old Skool Pro “S” Sneakers
Odd Future x Vans Syndicate Old Skool Pro “S”
July 2, 2014

Odd Future teamed up with Vans Syndicate for a special collaborative collection of sneakers, which will be released this month. Ty of Odd Future decided to give the iconic Old Skool Silhouette an upgrade by infusing it with the Pro “S” treatment. The Odd Future x Vans Syndicate Old Skool Pro “S” has Duracap reinforced Read More

Rise Summer 2014 “New York is for Lovers” Collection Sneakers
Rise Summer 2014 “New York is for Lovers” Collection
June 29, 2014

RISE launches a small capsule collection that coincides with the release of the FILA Cage sneaker. The fresh fits from the capsule collection also follows the theme, “New York is for Lovers.” The pieces include a black T-shirt with a red “New York is for Lovers” print. Other pieces from the collection include a French Read More