We know you guys love #ayeshacurry for speaking her mind.
Ayesha Curry gets a TV show

We at SoJones don’t know why Mari is worrying about other people’s money so much, and ashing her cigarette on the weed ashtray of thegreat go Fetti, but we do know Ayesha Curry is happy that her new show will be all about the kitchen. When she is not working in the kitchen, she is probably hanging Read More

Such a great photographer he was. #billcunningham
New York Times photographer dead

We know you sophisticated SoJones readers of the New York Times have heard about the death of famed photographer Bill Cunningham. Well, We want to be there to wipe those tears because there are a lot of reasons you will want to commoemorate this death for years to come. According to SF chronicle: Bill Cunningham, Read More

We want to give a big shoutout to Anton Yelchin because he was very talented at acting.
RIP Anton Yelchin

Well it’s another awesome week in the trap, with the Four Loko being poured out and the rest in peace phrase being thrown around this time for Anton Yelchin. We hope that the car company who was possibly behind this travesty gets sued real quick. Let’s get right to it today on SoJones because we Read More

Azealia Banks isn't too bright.
Azealia Banks Vs. Sarah Palin

We know you guys love a good twitter beef every now and then, just like Mary loves to catch East Palo Alto’s Don Juan stealing another bicycle off of the porch of Go Fetti’s home. According to palo alto daily: Azealia Banks posted an apology letter to Sarah Palin after the former Alaska governor threatened Read More

Join the movement and get more for your buck.
Stella and Dot moves to Brisbane

We know you SoJones lovers in the Bay area love to get exclusive news about big fashion companies and their goal for expansion: this time we are covering Stella and Dot- the exclusive fashion accessory shop for any lady out there who gets dolled up for a night on the town. According to San Mateo Read More

You gotta put on to get like #Jtali
The SoJones focus: Jtali

As an emerging emcee out of Las Vegas, Jtali has had lots of opportunities to work with rap greats like Moka Blast. In this interview we learn more about that show with Tyga that had the girls front row rocking the the high octane energy. We do it big at #sojones each day we live Read More

#halsey is a breathe of fresh air for music.
The SoJones focus: Halsey

We got legends already like Moka Blast and Stevie Boi tearing up the charts, but we have been noticing like girls like Halsey are prettier than ever. We know that she will be something really big, and already she is leaving a mark on people like no other. Her interview with pop justice was on Read More

The legends link up.
SoJones keeps up with Stevie Boi’s Career

SoJones and Lady Gaga love our fashion hero more every week! Stevie Boi sunglasses has turned up the heat on his admirers and haters alike and has dediced to do a worldwide tour now! This info has SoJones jumping out the gym like Jordan, and maybe with Go Fetti meeting with him in California, that Read More

Anna and SoJones make a real team for fashion consultation.
The SoJones focus: Anna Del Russo

We love to get a lot out of the creative writing process, and with Drake taking over the charts in a major way, you gotta know that the new winners on the runway will be playing some great music from Toronto with love. Our focus today is on sexy creative Anna Del Russo, who is Read More

sojones casino fashion 2
Glitz and Glam: Casino Night Fashion Suggestions

Be the talk of the party with your award-winning look   For centuries, we’ve equated casinos with luxury, afforded only by those who had cash to burn. As such, casino fashion has always been inspired by those living the high life, all glammed up and dressed to the nines, whether they’re playing actual table games Read More

Emma Watson
Best Hidden Tattoos of Celebrities

Celebrities and tattoos almost go side by side these days. There are many celebrities whose tattoos are as popular as they are. The list of tattooed celebrities includes Angelina Jolie, David Beckham, Lady Gaga, and Miley Cyrus, among others. However, there are a handful of them whose tattoos are not flaunted exuberantly. These are:   Read More

Life is a Luxury: Luxurious Vida

Once in a while, we stumble upon an up-and-coming brand that we think would be a good addition to our list of new favorite streetwear brands. One such brand is Luxurious Vida, which has recently released its collection of collaborative pieces. The brand believes that no matter what our differences, we are united by the Read More

Nike Air Foamposite Pro PRM “Elephant”
Nike Air Foamposite Pro PRM “Elephant”

For the very first time, Nike is sharing with sneakerheads a look at the new rendition of the Nike Air Foamposite silhouette. The news about the Nike Air Foamposite PRO PRM “Elephant” has been circulating around sneakerhead sites recently stating that it would be Nike’s tribute to this year’s Breast Cancer Awareness Month. The redesign Read More

Club 75 X adidas Originals Fall/Winter 2014 Capsule Collection
Club 75 X adidas Originals Fall/Winter 2014 Capsule Collection

adidas Originals hooked up with Paris-based brand Club 75 to offer us a new collection for Fall/Winter 2014. The new offering combines the edgy look of streetwear with sportswear silhouettes to offer us an array of tracksuits, singlets, and shorts we can wear on the streets. The new offering goes by the theme, “Paris as Read More

Stalley Knocks on GoodWood NYC

New York is the new New York. Every month there seems to be a new neighborhood grabbing headlines for the title of  ‘the new creative epicenter’. The recent collaboration between Brooklyn based GoodWood NYC and rapper Stalley, however, proves the creative energy flying around New York knows no boundaries. GoodWood’s eclectic, unique products feature well-designed Read More

Nike Sportswear BHM Apparel & Accessories
Nike Sportswear BHM Apparel & Accessories

Nike is releasing several footwear pieces for the upcoming Black History Month, but aside from the sneakers, the brand’s Nike Sportswear team is also slated to launch an apparel and accessories collection to commemorate the event. Some pieces from the collection include the Nike BHM Crew Basketball Socks, Jordan Brand and Nike Sportswear BHM tees, Read More

Reigning Champ x Beauty & Youth Spring/Summer 2014 “Neon Terry” Collection
Reigning Champ x Beauty & Youth Spring/Summer 2014 “Neon Terry” Collection

Reigning Champ has collaborated again with Japan-based brand Beauty & Youth to deliver a special capsule collection of sweatshirts for the Spring/Summer 2014. The new offering called “Neon Terry,” features a wide range of zip hoodies, crewneck, sweatshorts, and pullovers. The outerwear range comes in two sleek colorways, including heather charcoal with a neon orange Read More

Interview: Rocksmith’s Stylist DB

Words by Brian Padilla Photos by Steve Irby Recently we were able to sit down with Rocksmith’s stylist and personal shopper DB over at the Williamsburg office. We discussed upcoming collaborations and how a near death experience changed his life for the better. God Bless The Fresh! SoJones: I know you used to live in Ohio, Read More

Vlad TV Presents: True Hip-Hop Stories Starring Charlamagne Tha God & Gucci Mane (Video)

Vlad TV is known as the Hip-Hop communities TMZ. With top news stories including the latest music, videos, gossips and beefs. If it’s entertainment you’re looking for, look no further. Spearheaded by mastermind DJ Vlad, the media outlet’s relevancy has only grown since its launch back in 2008. In conjunction with Complex (Rihanna on 7 Different Read More

The Things I Carry: Waka Flocka Flame W/ The FADER

Ever wondered what Brick Squad Monopoly recording artist and CEO Waka Flocka Flame (How Come Waka Flocka Flame Doesn’t Wear Fur?) keeps on him at all times? Well The FADER Magazine (The FADER Fall Fashion Issue) got the opportunity to find out. Following his highly publicized feud with former boss Gucci Mane (Gucci Mane Squares Up In Read More

Top 10 NBA Players to Follow on Instagram That Are Sneakerheads

The 2013-14 NBA Season has officially tipped off. And besides the amazing talent that’s taking place on the court, we also get to witness some killer kicks. While the basketball shoes that our favorite players are sporting should be enough, there are also the endless amount of sneaks that are favorites amongst collectors. And, what Read More

DJ Khaled Speaks On “I Feel Like Pac, I Feel Like Biggie” Backlash (Video)

Watch below as DJ Khaled speaks on “I Feel Like Pac, I Feel Like Biggie” backlash with Elliott Wilson!

CJ Fly Breaks Down Thee Way Eye See It Mixtape (Video)

Watch below as Esteban spends time with CJ Fly, who break down tracks from his new project Thee Way Eye See It with Fuse TV. After you check out the ProERA emcee be sure to cop a New ERA New York Yankees Dog Ear Snapback Hat | Here, just in time for the holidays!

Jay Z & Timbaland Play New Track “Bounce” (Video)

Watch below as Jay Z & Timbaland play their new track “Bounce” Robinson Cano birthday bash in Belgium at Magic and bundle up with a Rocawear Ambition Cardigan | Here.

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